This report is the clearest, most practical roadmap we’ve seen for entering Saudi fintech – it turns ambition into concrete market steps.
Interviewed expert
From complexity to clarity: mapping Saudi Arabia’s fintech opportunity
KSA Fintech Opportunity Report
2025
First edition launched
30
Experts Interviewed & Surveyed
260+
Fintechs Identified
60+
Pages of analysis & playbooks
2025
First edition launched
30
Experts Interviewed & Surveyed
260+
Fintechs Identified
60+
Pages of analysis & playbooks
About the KSA Fintech Opportunity Report
The KSA Fintech Opportunity Report 2025 is Tenity’s flagship deep-dive into Saudi Arabia’s rapidly scaling fintech sector, co-authored with The Majlis, Saudi Arabia’s leading English-language business podcast.
Together, Tenity and The Majlis combined global fintech expertise with local market insight to deliver a unique perspective for investors, incumbents, and foreign entrants.
The result is a strategic lens into how fintech is transforming Saudi Arabia’s economy under Vision 2030, outlining where growth is concentrated, what gaps remain, and practical playbooks for different stakeholders.
20+ in-depth interviews with ecosystem leaders
A quantitative survey with 29 market participants
Additional expert validation and desk research
From Challenge to Impact
The Challenge
Saudi Arabia’s fintech market is one of the fastest-growing globally — but for international investors, corporates, and even local players, it remained complex. The pace of change, combined with evolving regulation and cultural specifics, created a knowledge gap: huge opportunity, but little clarity on what it really takes to succeed.
The Solution
Tenity, together with The Majlis, co-authored the KSA Fintech Opportunity Report 2025 to close this gap. By combining global fintech expertise with local Saudi insight, the report delivers:
- Market mapping of 260+ fintechs across verticals.
- Strategic analysis based on 30 expert interviews and surveys.
- Practical playbooks for foreign entrants, incumbents, and SMEs.
- Clear outlook on high-potential growth zones for 2025–2030.
Results & Impact
- First-of-its-kind strategic report mapping KSA’s fintech ecosystem.
- Widely distributed among investors, banks, and policymakers as a reference point.
- Strengthened Tenity’s positioning as a global thought leader in fintech trends & insights.
- Provided a credible entry framework for international players seeking to engage in Saudi Arabia.
Our process
Step 1
Research design & methodology
Step 2
Expert interviews & surveys
Step 3
Market mapping & ecosystem analysis
Step 4
Strategic playbooks developed
Step 5
Global launch & ecosystem distribution
Interested in market insights & ecosystem mapping for your strategy?