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The Tenity USA Market Launch Program, powered by USA Launching Pad, is designed to help international startups and scaleups validate and launch their U.S. market entry in a structured and results-driven format.
Over 12 weeks - 10 weeks remote and 2 weeks onsite in San Francisco - founders launch in the U.S. market through structured customer discovery, mass outreach to potential U.S. customers, and supported by a dedicated Silicon Valley-based resource. Industry and operational experts help turn data-driven insights into actionable GTM adaptation.
The on-site immersion and a demo day event align with TechCrunch Disrupt 2025, providing unmatched exposure and networking opportunities in the capital of the U.S. tech ecosystem.
This program combines USA Launching Pad’s proven GTM methodology and deep U.S. market expertise with Tenity’s startup acceleration know-how to deliver a practical, founder-focused experiences. It’s ideal for teams ready to test and adapt their U.S. assumptions and build a scalable, localized growth plan before committing to full-scale expansion.
See our FAQs for more information.
USA Launching Pad is a Silicon Valley-based organization helping foreign companies de-risk and accelerate their U.S. expansion and lay the foundation for their sales in the USA.
With direct customer insights at the center, its proven methodology
The customer-centric and data-driven methodology has supported companies from three continents through structured market validation, business development and operational setup.
Led by European and U.S. tech industry veterans and with a proven track record of accelerating U.S. market readiness, USA Launching Pad is Tenity’s strategic partner in delivering hands-on, results-oriented programs to launch in the U.S.
With a working product and traction
Remote + onsite
With availability to travel
Learn and apply customer discovery techniques tailored to the U.S. market, collecting insights that inform product direction and GTM decisions.
Adapt your U.S. plan step-by-step and build an initial U.S. sales funnel at the same time. Includes refinement of complete GTM with a 8-step method. Mass outreach via LinkedIn and other channels.
Understand the essentials of U.S. entity formation, IP protection, tax implications, and employment law—key to avoiding hidden risks.
Get investor-ready with workshops on U.S. fundraising norms, valuation expectations, and tailored feedback on your pitch materials.
Learn how to set up and scale U.S. operations effectively, from CRM tools to team onboarding and reporting systems. You are supported by a “U.S. employee #1” dedicated resource during the program.
Navigate the nuances of American business culture—communication styles, pitch storytelling, meeting etiquette, and negotiation tactics.
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While the program is structured to culminate at the conference for maximum exposure and impact - it is up to you whether you'd like to seize this opportunity.
No, the final 2-week onsite component is critical for in-market experience and investor visibility.